THIRD STREET ALE WORKS LOGO
We wanted to take into consideration the historic town of Santa Rosa and the materials of the building (aluminum siding, modern angles, reclaimed wood) as inspiration for the design. The logo style has the elements of old and new and is quite welcoming.
Third Street Ale Works
Third Street Ale Works brews their own style just this side of Santa Rosa California. Third Street Ale challenged us to create a branding and label worthy of their rich history that could extend into their future labels. Our solution created a brand that looks vintage but timeless.
To create their branding, we drank in Third Street's local, considered their architecture and, of course, the people that make up the Third Street family. This lead us to a soft green color, clear fonts, and a slightly faded wash for the Third Street logo. From there, designing a label for Third Street Ale beer was a cinch.
- Branding
- Graphic Design